Middlesex County

Toy store opens at Burlington Mall offering new family experience for all

BURLINGTON, Mass. — A new type of interactive toy store has made its way to Massachusetts at the Burlington Mall. “CAMP” is part toy store and part activity destination. “CAMP” delivers immersive fun for the whole family.

“This is going to be one of the most amazing experiences you have ever had,” said General Manager Ashley Hiltebeitel.

Kids are encouraged to find the magic door, and behind that is a fun interactive experience. The store’s first theme is “Paw Patrol,” for the younger pups who are ready to save the day at Adventure Bay.

Boston 25 News was invited to check out “CAMP” and take part in all seven stations where teamwork and bravery help guide you through. Here, kids can put out virtual fireworks outside City Hall, rebuild Adventure City, be brave like Chase and make their way through an obstacle course, and much more.

“We were looking for a place where parents could come, shop, and parents could also play and be kids, Hiltebeitel said.

Every few months, “CAMP” likes to flip things on its head and give you all something special behind the magic door. A new theme every few months will keep families engaged and having fun together.