In an effort to fight drunken driving, Budweiser is teaming up with ride-sharing company Lyft to offer 150,000 free rides in nine states beginning today.
Budweiser will release special promo codes each weekend on its Facebook and Instagram pages, Fortune reported.
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It's part of the "Give A Damn" campaign - 10,000 rides will be offered each weekend through Dec. 31. Promo codes will be released at 2 p.m. every Thursday, The Washington Post reported.
The first 10,000 new or established Lyft users will get two $20 ride credits. They’re valid for three days and can be used from 5 p.m. and 5 a.m. But the time is ticking on the credits. If not used by Sunday morning, they go away.
A pilot program was tested last year in New York, Colorado, Illinois and Florida, the Post reported.
Cox Media Group National Content Desk contributed to this report.